PPR works with clients to develop, validate, and maintain a long-term strategic real estate investment plan. The highly interactive relationships we have with our clients help us tailor the work to meet their needs and keep us informed of their activities and challenges. Factors we may consider include macro trends, economic conditions, demographics, barriers to new supply, market fundamentals (supply, demand, vacancy), and expected investment performance, including current and forecast yields and value growth. All are considered in the context of a firm’s specific priorities and strategic investment plan. Finally, we help clients think about their strategy in the context of various economic and capital markets scenarios going forward.

PPR helps clients execute their strategic investment plans with a suite of analytic tools supported by a team of strategists and economists. We collaborate with clients on target market identification, rank ordering, and finally market selection based on their criteria for attractiveness of markets. We provide tools for both micromarket and asset-level analysis in support of acquisitions, dispositions, and asset management. Additionally, we help clients with risk management analysis, including identification of market risks and estimates of market volatility. Finally, we provide the ongoing tactical support needed with a team of real estate economists to answer specific questions on market and submarket trends to support investment decisions.

Research Strategists are available to answer specific questions and provide supporting materials to assist in communicating a firm’s strategy. We provide support and materials in preparation for investor meetings, both internal and external. Finally, clients have full access to presentation materials that illustrate qualitative and quantitative analysis of economy, demographics, capital markets, and property market trends.